Category Archives: Intelligence

What You Should Keep in Mind While Choosing the Best Digital Marketing Agency in Dubai

If you are looking to expand your business or simply want to make sure that your existing customers have the best customer service experience possible, then you should definitely consider the services of a digital marketing agency in Dubai. A digital marketing agency is typically a group of professionals, hence you can be certain that the marketing campaigns being implemented will be very well studied and implemented in an efficient manner which drives excellent results. Usually, a digital marketing agency in Dubai deals with the latest applications, resources, and information that will enhance your overall campaign’s productivity and profitability.

As a client, you would want to work with individuals or teams that understand your target audience, your preferred media, and the most effective marketing techniques available. A good agency will use its expertise to identify the best media for your business, including television, radio, online, and even print. Since the target market is very specific, they will tailor your campaign to reach your target audience. They will also create a social media presence and ensure that your brands and services are always visible to customers and clients through all available avenues.

When it comes to search engine optimization and social media platforms, a good agency will employ a strong team to develop SEO strategies and link building techniques to help you achieve top ranking. This will ensure that your website appears near the top of all major search engine results pages and receive a substantial amount of traffic. This will also boost your online visibility, as clients will find you through one of their search engines. Similarly, a digital marketing agency in Dubai will provide you with effective email marketing solutions that will help you build brand awareness and ensure that you are always on top of your industry.

In order to get your message across effectively, it is essential that you have professional SEO strategies implemented. This can be done by having your web pages optimized with keywords, using targeted key phrases, and building links to your web pages. Good agencies will also be able to provide you with free professional advice which will help you make the right decisions and implement the right strategy for your business. In addition, they can ensure that your site is submitted to all search engines. This ensures that you rank high within the major search engines which will attract more potential customers.

Social media marketing strategies can include Facebook advertisements, Twitter promotions, and blogs. This allows clients to target their market and create awareness about new products, services, or promotions. When it comes to digital marketing agency in Dubai, many agencies offer web design and development services to help you promote your brands. This includes internet marketing solutions, SEO strategies, social media strategies, email marketing, banner ads, website design and development, PPC management, and client management. Their reach ensures that they understand the needs of their clients and work to meet their objectives.

Another way in which digital marketing services in Dubai to help their clients is through search engine optimization. This includes making websites more user-friendly and ranking them higher on the lists of popular search engines such as Google, Yahoo, Bing, and MSN. This ensures that more people will find the brands and services that they need.

The best digital agencies in Dubai specialize in local as well as global marketing. They understand the culture, geography, and economy of the country, so they are able to draw the most from the resources of Dubai. When it comes to the industry, there are a variety of industries including advertising, fashion, telecommunications, banking, finance, oil & gas, retail, hospitality, and health care. A good agency will have experts who are based in Dubai, as well as those who are based across the Gulf region, providing customized services to their clients.

While setting up an agency, there are a number of things that you should keep in mind. Firstly, you need to check out all your options and decide on the best digital marketing agency in Dubai, after which, finalize your contract. It is important for you to find a company that specializes in the services that you need, like search engine optimization (SEO), pay per click (PPC), email marketing, mobile marketing, and more. If you keep all these things in mind, you will be able to set up an effective marketing strategy that will help you promote your brand.

Some important cryptocurrencies other than Bitcoin to look out for

With all the hype surrounding bitcoin, it’s only natural for one to wonder what exactly crypto currency is and how it works. While there is no denying the fact that Bitcoin is the trend setter and the de facto standard for crypto currencies, it has gone beyond the reach of an ordinary investor which brings us to the question, are there any other reliable cryptocurrencies that you can invest in? 

The answer is yes, but before we get down to the business and discuss some potential currencies other than the bitcoin along with their market cap, let’s take a quick look at what exactly cryptocurrency is and why is it gaining so much popularity among the masses?

What it is?

In case you are not sure, it is a form of currency that can be traded online against a service or product, the difference is, unlike your average dollar bill cryptocurrency is intangible. There are several companies that have developed their own currencies which can be traded against the products or services offered by that particular company. Though some of these currencies have made it to the physical world, the “crypto” part in these currencies refer to the complex process of cryptography. So creation and processing of these digital currencies is largely intangible and decentralized.

Why are more and more people developing an interest in it?

One of the biggest features making these currencies so popular among the masses is their decentralization. Just because they are in the form of a code developed by teams who also build in mechanisms for the issuance doesn’t make these currencies vulnerable to hackers. In fact their decentralization is their biggest strengths.

Moreover, these currencies are free from the government manipulation and control so far which makes them attractive for a lot of investors. 

There are several other cryptocurrencies known as altcoins that have modeled themselves after the bitcoin and claim to offer better value but truth be told, Bitcoin is kind of like a benchmark in the industry. That said, it is not the only one that you can invest in if you are looking for the best cryptocurrencies to invest in other than Bitcoin then stick around as we share our top picks that you may want to consider studying about;


With a market cap of a whopping $222.3 billion Ethereum makes it to the top spot in the list of Bitcoin alternatives. It is a decentralized software platform that allows smart contacts and DApps (decentralized apps) to not just be built but also run without any downtime, fraud or third party interference. 


What makes Tether stand out is not just its market cap of $33.1 billion but also its unique model of pegging its market value to external reference points such as a stable currency to avoid volatility. Tether’s price is subject directly to the price of the US dollar. 

Binance Coin 

Binance is a utility currency that operates as a payment method. Any trading done through Binance exchange is paid in Binance coin. It has a market cap of $30.5 billion.